Loved by product teams at companies everywhere
AI-powered session insights, form analytics, A/B testing, surveys, and eye-tracking heatmaps — all the features Smartlook is missing, in one platform.
Stop scrolling through thousands of recordings hoping to find something useful. Inspectlet's AI reviews every session automatically, surfacing rage clicks, errors, drop-offs, and the moments that actually matter.
Type a question in plain English and get instant answers backed by real session data, live analytics, and replay links. No SQL, no dashboards to configure — just ask.
Build complex filters visually with pill-based search. Combine country, duration, pages visited, events, and more — no query language needed.
Every feature Smartlook has, plus the ones it doesn't.
AI, form analytics, A/B testing, surveys, and eye-tracking heatmaps — all included at every tier.
Smartlook is a solid session recording tool with strong mobile app support. But when your web analytics needs outgrow basic replay and heatmaps, the gaps become clear.
Smartlook has no AI capabilities whatsoever. No automatic session analysis, no frustration detection, no plain-English queries. Every insight requires a human to find it — watching recordings one by one, building filters by hand, and hoping you spot the pattern before your patience runs out. With thousands of sessions recorded each week, this manual approach simply doesn't scale.
Inspectlet's AI Session Insights watch every session automatically, tagging rage clicks, errors, drop-offs, and unusual behavior patterns. Ask Inspectlet AI lets you type questions like "show me sessions where users abandoned the checkout page this week" and get instant answers backed by real data. The analysis that used to take hours now takes seconds.
Smartlook's free plan records just 3,000 sessions per month. The Pro plan at $55/month jumps to 5,000 sessions — but for any site with meaningful traffic, that's still a fraction of your visitors. You're left choosing between recording a representative sample or constantly upgrading. And the free plan only retains data for one month, so historical analysis is limited.
Inspectlet offers more generous session limits across all tiers, and every plan includes every feature — AI insights, form analytics, A/B testing, surveys, and more. You're not paying $55/month just for basic replay with a low cap.
Smartlook can show you that something's wrong — a high bounce rate, a page where users get stuck. But it can't help you fix it. There's no form analytics to pinpoint which fields cause drop-offs. No A/B testing to validate a redesign. No surveys to ask users directly what's confusing them. You see the problem, but you need separate tools (and separate budgets) to close the loop.
Inspectlet gives you the complete workflow in one platform: observe user behavior with session replay and heatmaps, diagnose problems with form analytics and AI insights, fix issues with A/B testing, validate with user feedback surveys, and monitor for regressions with error logging. Every data point connects — go from form drop-off data to the session replay of the struggling user in one click.
Cisco acquired Smartlook in June 2023 and folded it into the AppDynamics observability suite. The acquisition brings enterprise credibility and resources. But it also raises legitimate questions: will the standalone Smartlook product continue to evolve independently, or will development focus shift toward deeper AppDynamics integration? For teams not in the Cisco ecosystem, it's worth considering whether the product roadmap will prioritize your use cases going forward.
Inspectlet remains a focused, independent web analytics platform. Every feature — from AI insights to A/B testing — is purpose-built for product teams, marketers, and UX researchers who need to understand and optimize web user behavior.
Both tools have their strengths. Here's an honest breakdown of where each one fits best.
No complex migration, no data loss, no downtime. You can even run both tools in parallel.
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