Upgrade from FullStory

Everything FullStory does.
At a fraction of the price.

AI-powered session insights, A/B testing, form analytics, surveys, and error logging — features FullStory charges enterprise prices for, or simply doesn't have.

AI Session Insights All 0
Scrolled pricing page 4 times without clicking any plan. Likely confused by tiers.
🇹🇭 184.22.60.41 · 6 pages · 3m 18s
Power user: opened 11 pages, compared 3 products, added 2 to cart.
🇬🇧 203.0.113.22 · 11 pages · 7m 42s
Checkout timed out after 30s loading spinner. User bounced immediately.
🇩🇪 91.198.44.7 · 2 pages · 0m 51s
Loved by product teams at companies everywhere
Shopify eBay MediaFire Heroku Salesforce SiriusXM Segment Cisco Michaels WordPress Shopify eBay MediaFire Heroku Salesforce SiriusXM Segment Cisco Michaels WordPress

AI watches every session so you don't have to

Stop scrolling through thousands of recordings hoping to find something useful. Inspectlet's AI reviews every session automatically, surfacing rage clicks, errors, drop-offs, and the moments that actually matter.

FullStory has frustration signals. Inspectlet's AI goes further — it watches, narrates, and explains every session.

Learn more about AI Insights
Recommended Sessions All 0 Engaged 22 Confused 5
Rage-clicked “Add to Cart” 7 times on /products/pro-plan, then abandoned checkout.
🇺🇸 72.34.91.205 · 8 pages · 4m 12s
2 hours ago
Completed full onboarding: installed tracking code, verified first session, explored heatmaps.
🇬🇧 51.142.78.33 · 14 pages · 9m 05s
5 hours ago
Signup form abandoned at email field after 3 failed validation attempts.
🇩🇪 85.214.60.12 · 3 pages · 1m 28s
1 day ago
JavaScript error on /checkout crashed the payment form. User refreshed twice and left.
🇨🇦 198.51.100.7 · 5 pages · 2m 44s
1 day ago
New Conversation
Frustration rates this week
Mobile user sessions
Signup funnel analysis
|

Ask anything about your users

Type a question in plain English and get instant answers backed by real session data, live analytics, and replay links. No SQL, no dashboards to configure — just ask.

FullStory doesn't have a conversational AI assistant.

Learn more about Ask AI

Preview sessions without watching them

Hover over any session to see an instant animated preview. Stop clicking into 5-minute recordings just to find out they're irrelevant.

Visitor
Pages
Duration
Starting Page
🇺🇸 72.34.91.205
8
4m 12s
/products/pro-plan
🇬🇧 51.142.78.33
14
9m 05s
/dashboard/getting-started
🇩🇪 85.214.60.12
3
1m 28s
/signup
🇨🇦 198.51.100.7
5
2m 44s
/pricing
🇮🇳 103.22.180.55
11
6m 31s
/features/heatmaps
example.com/products
FullStory doesn't have instant animated session previews.

See every visitor on your website. Right now.

Watch a real-time dashboard of everyone currently on your site. See what page they're on, watch them navigate live, and click into any session to take over the replay.

0 Currently Live
www.acmeapp.com/pricing
76.233.84.226
shop.example.com/products/wireless-headphones
130.25.17.242
app.myanalytics.io/dashboard/overview
244.2.191.141
blog.startup.co/how-to-reduce-churn
185.92.41.8
shop.example.com/checkout
52.18.203.91
www.growthtools.io/features
147.32.55.180
FullStory doesn't have this.

Inspectlet vs FullStory

Every feature FullStory has, plus the ones it doesn't.

Feature
Inspectlet
FullStory
Ask AI
Session Thumbnails
Live View
Magic Search
Form Analytics
A/B Testing
Feedback Surveys
AI Session Insights
Session Replay
Heatmaps
Error Logging

Enterprise features. Startup pricing.

FullStory's capabilities without the enterprise price tag.

Inspectlet
All features included in every plan
  • Free $0/mo
  • Micro $39/mo
  • Startup $79/mo
  • Growth $149/mo
  • Accelerate $299/mo
Session replay, heatmaps, AI, A/B testing, form analytics — all included
FullStory
Enterprise-only pricing
  • Contact Sales $10,000+/year
  • Enterprise $25,000+/year
  • Enterprise Plus $50,000+/year
Pricing not publicly listed — requires sales call. Typically $10,000–$50,000+/year.

Why teams switch from FullStory

FullStory built one of the first modern session replay platforms. But as teams grow — and budgets tighten — many discover the same set of pain points. Here's what drives the switch.

The pricing problem

FullStory's enterprise pricing is the number-one reason teams look elsewhere. With contracts typically ranging from $10,000 to $50,000+ per year and no publicly listed pricing, even getting a quote requires a sales call, a demo, and a procurement cycle. For startups, mid-market companies, and budget-conscious teams, that's a dealbreaker before the evaluation even begins.

A startup paying $25,000/year for FullStory could get Inspectlet's Startup plan at $948/year — a 96% cost reduction for comparable session replay, heatmaps, and AI-powered insights. And unlike FullStory, Inspectlet's pricing is transparent: every plan is listed on the website, every feature is included at every tier, and there's no sales call required.

Features you're paying extra for elsewhere

FullStory focuses on session replay and product analytics. It doesn't include A/B testing, surveys, or field-level form analytics. Teams that need those capabilities end up buying Optimizely or VWO for testing ($10,000+/year), SurveyMonkey or Typeform for feedback ($300+/year), and still don't have form analytics at all.

Inspectlet bundles all three into every plan. A/B testing with a visual editor lets you test fixes without a developer. Feedback surveys capture qualitative context alongside session data. Form analytics show exactly which fields cause abandonment — field by field. One platform, one bill, one login.

Enterprise contract lock-in

FullStory's sales-driven pricing model means you're negotiating annual contracts, often with multi-year commitments. Pricing can change at renewal, features can be restructured into different tiers, and switching costs increase the longer you stay. Teams that depend on enterprise tools with opaque pricing know the risk: what you pay today isn't guaranteed to be what you pay next year.

Inspectlet is transparent and self-serve. Every plan is listed on the website, every feature is included at every tier, and you can upgrade, downgrade, or cancel at any time. No contracts, no negotiations, no surprises at renewal.

AI that explains, not just detects

FullStory has frustration signals — rage clicks, error clicks, dead clicks. These are useful for flagging moments of friction. But they're detection without explanation. You see that something happened, but you still need to watch the session to understand why.

Inspectlet's AI Session Insights go further: the AI watches entire sessions from start to finish, narrates what happened in plain English, scores sessions by importance, and tags them by behavior pattern. And with Ask Inspectlet AI, you can ask follow-up questions in natural language — "Which checkout sessions had errors this week?" — and get instant answers backed by real session data.

Who should choose which?

Both tools have their strengths. Here's an honest breakdown.

Choose FullStory if…
  • You need enterprise-grade product analytics with funnels, journeys, and dashboards
  • Your organization has $25k+ annual budget specifically for behavioral analytics
  • You need advanced product analytics with funnels, journeys, and segmentation
  • You're deeply invested in FullStory's enterprise analytics ecosystem
  • You need enterprise SSO, compliance certifications, and dedicated support
Choose Inspectlet if…
  • You want comparable session replay and heatmap capabilities at 90%+ cost savings
  • You need A/B testing, surveys, and form analytics in the same tool
  • You want transparent pricing you can see before talking to sales
  • You prefer AI that narrates sessions and answers questions in plain English
  • You want a platform any team member can use without enterprise onboarding

Switching takes 15 minutes

No complex migration, no data loss, no downtime. You can run both tools in parallel during evaluation — and many teams are surprised how fast Inspectlet delivers comparable insights.

1
Sign up for a free Inspectlet account
No credit card required. Your free plan includes session replay, heatmaps, AI insights, and every other feature — so you can evaluate with full access, not a limited trial.
2
Add the one-line tracking script
Copy and paste the Inspectlet snippet into your site's <head> tag. It works alongside FullStory with no conflicts — run both simultaneously while you compare results side by side.
3
See data immediately
Within minutes, your first sessions start recording. AI Session Insights begin analyzing behavior automatically. Heatmaps start building. No setup wizards, no configuration, no waiting for a customer success rep.
4
Remove FullStory when you're ready
Once you're confident in the switch, remove the FullStory snippet and cancel your contract. Your entire analytics workflow now runs through one platform at a fraction of the cost.

Frequently asked questions

Is Inspectlet comparable to FullStory?
Yes. Inspectlet offers session replay, heatmaps, and AI-powered session insights — the same core capabilities FullStory is known for — plus A/B testing, surveys, form analytics, session thumbnails, live view, and Ask AI that FullStory doesn't have. Teams switch because they get comparable (or better) functionality at 90%+ cost savings with transparent, public pricing.
How much cheaper is Inspectlet than FullStory?
FullStory typically costs $10,000–$50,000+ per year with enterprise-only pricing that requires a sales call. Inspectlet starts free and ranges from $39/month to $299/month with all features included. A team paying $25,000/year for FullStory could switch to Inspectlet's Startup plan at $948/year — a 96% cost reduction for comparable session replay and heatmap capabilities, plus features FullStory doesn't offer.
What features does Inspectlet have that FullStory doesn't?
Six major features: A/B testing with a visual editor for testing changes without code, feedback surveys to capture qualitative user feedback, field-level form analytics showing exactly which fields cause drop-offs, session thumbnails for instant animated session previews, live view for real-time visitor monitoring, and Ask Inspectlet AI for plain-English analytics queries with answers backed by session data.
Where does FullStory have an advantage?
FullStory excels at enterprise product analytics — funnels, journeys, and dashboards built for large-scale product teams. If your primary need is product analytics with advanced segmentation and you have the budget for enterprise pricing, FullStory's analytics layer is more mature. However, for session replay, heatmaps, and the broader optimization toolkit (testing, surveys, form analytics), Inspectlet delivers more at a fraction of the cost.
Can I use both during an evaluation period?
Absolutely. Both tools work via JavaScript snippets and run simultaneously with no conflicts or performance impact. Many teams install Inspectlet alongside FullStory for a side-by-side comparison. Inspectlet's free plan gives you full access to every feature, so you can evaluate thoroughly before making any decisions about your FullStory contract.
Does Inspectlet support enterprise needs?
Yes. Inspectlet supports high-traffic sites with millions of sessions, offers a robust API for data integration, and provides all features at every pricing tier. You get enterprise-grade session replay, AI insights, and analytics capabilities without enterprise-grade pricing, lengthy procurement cycles, or mandatory sales calls. Many teams that switch from FullStory find they don't lose any capabilities they were actually using.

Related guides & comparisons

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